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FAQs


Why choose iSend?


· iSend is a pioneer in info-on-demand services and has designed its brand to be easily recognisable to consumers as a dynamic info-on-demand service.
· iSend offers more than just "Call me" services. You can also deliver detailed info and images via our "Email me" services.
· iSend supports you with 7 years of eMarketing experience and knowledge allowing you to design, integrate and grow professional campaigns across all media.
· iSend supports you with technical resources to extend your marketing solution to your custom requirements.



What is an iSend Name?


Much like a website domain name, an iSend Name is a key phrase or grouping of words, e.g. "COMPANY" or "PRODUCT BROCHURE" or "BRAND 1".

iSend Names are reserved by an advertiser when using iSend's CALL ME or EMAIL ME services. Consumers will SMS an iSend Name to make a request for information or services from an advertiser.

What is INFOLUST? (info-on-demand)


In April 2006 a well known trend website trendwatching.com described a new international consumer trend called "INFOLUST" (info-on-demand):

"The driving force behind INFOLUST is a basic human need. Which goes for most consumer trends.
The need for power and empowerment.
Information is power.
So is knowledge."


Info-on-demand solutions cannot just provide information for information sake, the solution needs to use technology and a method that is accessible, easy-to-use and mobile device independent.

Consumers today experience the two very big challenges of 'information overload' and 'a time-starved lifestyle'. When you put INFOLUST and these two challenges in a pot, and mix, it is clear advertisers need a solution that is altogether accessible, easy-to-use, device independent and saves time. This is how iSend sees info-on-demand marketing services.


What is WASPA?


WASPA is the Wireless Application Service Providers Association and they are responsible for enforcing best practices within the Mobile Advertising industry. www.waspa.org.za








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FAQ's


- Why choose iSend?
- What Services are there?
- What does it Cost?
- Where do i start?
- What is an iSend Name?
- What is INFOLUST / info-on-demand?
- What is WASPA?
 
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