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Press & News
Evolution of Mobile Marketing in South Africa
21 July 2008 found in
Business Report
Newspaper (The Star, Pretoria News, Cape Times and The Mercury).
Text Messaging Remains Most Important Feature for Cell Phone Buyer, Survey Says
(Email usage at 46% on cellphones
2 July 2008 found in
FierceWireless
- www.fiercewireless.com
Direct Response Versus Awareness Advertising
2 October 2005 found in
The Marketing Site
- www.themarketingsite.com
BOB GARFIELD'S 'CHAOS SCENARIO' - A Look at the Marketing Industry's Coming Disaster
13 April 2005 found in
AdAge.com
- www.adage.com
The Consumer is taking control of advertising
30 August 2004 found in
Clickz
- www.clickz.com
Interactivity means consumer activity
18 MAY 2004 found in
Marketing Web (nilewide)
- www.marketingweb.co.za
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